Create Content for Humans not Search Engines
When creating content for your website, blog, social mediate etc. it is important to produce content that interests your users.
With advancement in machine learning, search engines and application are producing results aligned with human thinking and behavior, not just algorithms and keywords.
WHAT’S THE BENEFIT?
People will actually read your content
People don’t amor your content because it ranks on Google. They favor your content because it speaks to them and resonates with them.
You will rank higher on search engines
If online users favor your contact, Google will reward you and favor it too.
Build trust with your audience
People are looking for businesses run by real people they can trust. If you sound like a robot, you’re not only not going to resonate with your audience; you’re going to look like you’re more interested in ranking on Google than you are in helping them out.