MARKETING MONDAY – Un-think how you think about BEACH TOWELS

MARKETING MONDAY – Un-think how you think about BEACH TOWELS

BEACH TOWEL promotions are highly successful programs for any industry, organization or club. Long lasting impressions- Beach towels last an average of 15 years Versatile – Beach towels make a great gift for men and women of all ages Messaging- Beach towels have the largest imprint areas of virtually all promotional items Easy to order- Unlike wearables, no sizing is required. One size truly fits all Visibility- Your Brand and Message will be seen every time the towel is used at the pool or beach by hundreds of potential customers. Not near a beach? 80% of promotional beach towels are shipped to office buildings, hospitals, schools and other destinations nowhere near the coast. Talk to Branded Corporate Services about how beach towels can work for your next...
MARKETING MONDAY-Promotional Products – Powerful Marketing Tool

MARKETING MONDAY-Promotional Products – Powerful Marketing Tool

Promotional products are useful tangible items imprinted with an advertiser’s name, logo or message designed to increase brand awareness among consumers. Promotional products are an incredibly powerful marketing tool since they allow a brand to connect with consumers by engaging their senses. As one of the only forms of advertising that allows consumers to interact with a brand on a physical level, promotional products often create a more memorable brand experience....
MARKETING MONDAY – Set Up Charges

MARKETING MONDAY – Set Up Charges

I am always getting the questions about Set Up Charges.  Let me take this opportunity to explain set up charges. The set up charge is what the manufacturer charges to make the plate to imprint your branded product. Think of it as a stencil. The “stencil” is created for the design/wording you selected for your promotional product. It is made for the specific size  of the item to be imprinted so virtually every product could have different requirements for the imprint area and thus a different “stencil”. If you are adding multiple colors to the imprint, a separate stencil would have to be made for each of those colors. That is why there may be multiple set up charges for a single product. As more and more customers are wanting full color imprints, we are starting to see some different options that allow for full color imprinting without multiple set up charges.  Talk to your Professional Promotional Product Specialist  to discuss your needs and options. Here is an example of an item that can have a full color imprint. The full color item has a bit higher per piece price than the one color but the set up charge is the same....
MARKETING MONDAY – Golf season is in full swing!

MARKETING MONDAY – Golf season is in full swing!

Golf season is in full swing! This is a great time to sponsor a charity golf tournament. Sponsoring a tournament gives you positive exposure in the community and an opportunity to increase visibility for your company’s brand. If you are not a major sponsor, look at being a hole sponsor or simply put items in a ditty bag giveaway. Any way you approach this golf season, approach it as a way to gain goodwill and advertise your business or service.   Keep your brand in front of golfers for many rounds to come. A golf towel is an appreciated gift for any tournament.  Your company or event logo can be woven directly into the loops of the jacquard towel. Hook and grommet are included at the corner, convenient for keeping it in plain sight at all...